1. Ça doit être intelligent 2. Ça doit être moderne 3.Ça doit être attirant pour que les gens le voient et s'en souviennent 4. Ça peut être un jeu de mots pour que quand vous le regardez, vous s'en souvenez, et c'est parfois drôle. 5. Il doit dire ce que le compagnie produit, pour que les gens savent ce que vous produisez. Voici quelques exemples de bonnes logos: Tim Cook is knowledgeable because he knows what he's doing and he replaced Steve Jobs.
I don't know if Tim Cook is caring because I'm not sure what caring things he does. Tim Cook is an inquirer he wants to know everything that goes on in Apple. Tim Cook is open-minded because he worked in two different tech companies before moving to Apple. Tim Cook is a thinker because he thinks before doing Tim Cook is reflective before publishing his new products. Tim Cook is not balanced because he never takes a break. Tim Cook is a communicator because when something goes wrong, he does not shout, but handles it in a calm manner. Tim Cook is a risk-taker because he risked replacing Steve Jobs and being responsible for the entire company of Apple. Tim Cook is principled because even though the company did not seem to be going very well before the iPhone, iPad, iPod and iMac, he kept on going and did not quit. Sources: Timothy D. Cook. (2014). The Biography.com website. Retrieved 10:27, Sep 08, 2014, fromhttp://www.biography.com/people/tim-cook-20967297. Rushe, Dominic. "Apple Doesn't Need Another Charismatic Leader. It Needs Tim Cook." The Observer. Guardian News and Media, 07 Sept. 2014. Web. 08 Sept. 2014. <http://www.theguardian.com/technology/2014/sep/07/apple-doesnt-need-charismatic-leader-tim-cook>. Voici un "trailer" que j'ai fait avec mon partenaire VR pour les stades de développement de 6 à 12 ans. Ci-dessous, il y a un texte sur ce sujet.
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